Promotional services
What kind of publicity does ACW Press offer?
• Free Web page
Each new ACW Press author receives a free Web page that features the book cover, book overview and ordering details. (We suggest you buy an easy to remember domain name and direct it to this site or your own site.)
• Free presence on amazon.com as well as international distribution through STL Distributors
This service is free for the first year with orders of 2,500 copies or more.
• Economical publicist service
We are pleased to work with freelance publicist Kathy Carlton-Willis to provide you professional services at economical rates. Kathy offers:
Press Kit
Package includes:
• an engaging press release including book summary, author bio and utilize press photo, book cover photo, and sales information
• E-mail to 50 media and provide 1 one follow-up. (If you request more media, we will negotiate rate.)
$400.
Media Campaign for five months
• Read your book and plan the book campaign “pitch" based on themes, concepts, principles and current events
• Customize media list of glossy magazines, radio, television, newspaper, and internet for campaign
• Develop mailing list for ARC and/or press kit
• Target appropriate media for author interviews and book reviews
• Submit press releases to appropriate media, utilizing current events and book signing dates
• Prep clients for interviews and media tours-providing coaching tips and assistance in preparing suggested interview questions
• Find appropriate venues for author to serve as “expert" on a subject
• Follow up via telephone, mail or e-mail
• Provide client with regular activity reports
$3,000
First-Class Media Campaign for seven months
• Provide all services of regular media campaign
• Able to design a more customized campaign with the longer timeline
• Will pitch to glossy magazines who require more lead-time than other media resources
$4,500
Blog Tours
• Customize a blog tour by utilizing standard database as well as research for extra blogs who have similar audiences as the book
• Provide blog hosts with interview Q&A, press release, and a tour specialties to go with the theme of the book
• Design contests and themes to match book personality
$500
Consultations and Additional Publicity Efforts
$50 per hour
*Cost of postage not included in any price quote, and will be additional fee
Contact Kathy at willisway@aol.com
Kathy’s bio
Kathy Carlton Willis recently served as director of a major Christian PR firm before going back to her roots as a freelancer. She has always enjoyed fiddling with words. She works as: writer, editor, publicist, writer’s coach, book doctor, speaker, and more.
Kathy is a sought-after speaker at writers conferences, and has a large network of connections in the industry. She has worked on book campaigns for such authors as: Angela Hunt, Dr. Gary Chapman, Karen Kingsbury, Marla Schalesky, DiAnn Mills, Wanda Brunstetter, and others.
A variety of her columns and book reviews appear online and in print publications. She is somewhat of a grammar guru, with columns for writers appearing in several publications, including ByLine Magazine. She has a background in newspaper journalism, working as copyeditor and feature writer for The Sunday Challenger prior to working from home. She loves encouraging other writers as a writer's coach and mentor, and believes in paying it forward in the industry. Each year she mentors ten writers with hopes of seeing them grow to the next level in their writing. Kathy and her husband Russ have enjoyed more than a quarter of a century together and share their home with two fur-babies, Jazzy and Libby.
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WOW! Kathy is the best. I am blown away at her insight and enthusiasm.
Joyce S. Oglesby
Author of Keeping His Pants On . . . Until He Gets Home
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